Case Study

Creative Care provides highly effective residential care for individuals with autism and complex needs.



To change current perceptions of business due to historic CQC performance, redefine the business, fill vacancies, bring homes to life.

What we did

  • Working through the needs of the market, defined the USPs.
  • Provided strategy direction, what is it you are offering and why.
  • Developed 4 new value propositions and key messages/evidence.
  • New photography, full set new material – corporate overview.
  • Bringing our homes to life brochure and individual home materials.
  • Developed social media strategy.


Creative Care has four strategic priorities


Lady on a ladder looking through a magnifying glass Magnifying Glass Cloud

“Everyone is unique – our care reflects this. People love
the new corporate messaging pack and materials, they
look so professional and tell the story of what we do.”

Ian Coldrick, CEO

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